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"The best thing that happened to sampling since the MPCs!" Cookin Soul is an artist and producer who originally hails from Spain and is currently based in Amsterdam. In 2013, he won a Latin Grammy for his work on Mala Rodriguez’s Bruja album, and has also worked with Freddie Gibbs, Wiz Khalifa, Mac Miller, Nipsey Hussle and others.

 

For someone who has loved samples for his whole career, Serato Stems opens a world of possibilities for Cookin Soul. Using a kitchen metaphor one might expect from an artist with his moniker, he likens Stems to being able to separate the flavors from a fully-prepared dish.

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In addition to the YT ad campaign we made a full length tutorial with Cookin Soul putting Serato Studio Stems thoroughly through it's paces with impressive results. The video was very popular and is currently sitting at 125K organic views.

“One of the greatest ads I've ever seen. Simply because he's so genuine about how useful it is for his workflow. That coupled with that sweet Cookin Soul nostalgic atmosphere and beats to match. I bet Serato were on Cloud 9 after filming this!”

                                                                                                       YT Fan, Serato Studio user

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